Enhancing redemption processes and product tracking through Accessreal

Enhancing-redemption-processes-and-product-tracking-through-Accessreal

Customer: Bayer

Industry: Life Sciences, Pharmaceuticals

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Challenge

  • Lack of identifying features to help patients recognize original products

Solution

  • Dual-layer authentication label for product information and instant product authentication
  • Track and trace aids on distribution channel management

Results

  • Ability to provide an easy and convenient way for customers to scan and verify the authenticity of their products
  • Digitalize the process of redemption – no longer need to collect cut-outs from product packaging for redemption
  • Ability to identify the location of scan activities on their products

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